For all the hype about Natural Language Processing (NLP), it’s easy to forget that typing isn't all that natural. For many, it’s a bottleneck to our thought process. In the age of AI, we can bypass our fingers and thumbs entirely in favor of actual “natural language”: the spoken word.

Jake Karls, co-founder of Mid Day Squares, flips the “perfectionist” script. Here he shares his unexpected formula for crafting deeply engaged fans.