Last week, Shopify CEO Tobi Lütke released an internal memo that's been making waves. My take: this isn't just another tech CEO jumping on the AI bandwagon. It's the clearest articulation I've seen of a principle I've been exploring the past 18 months: the greatest risk with AI isn't failure—it's inaction.

I'm best known for my work on innovation, creativity, and entrepreneurship. My “shift” toward AI might seem like a radical departure. But it's not a shift—it's an evolution. Having taught and spoken to tens of thousands from ~100 countries in the last two years, I’m more convinced than ever that AI isn't separate from innovation; it's the most profound innovation platform of our lifetime.

AI isn't coming for your job. But someone using AI almost certainly is. So why not take your own job before someone else does? It’s time to prioritize and systematize disrupting ourselves.

When organizations think about AI transformation, they immediately focus on technical roles: data scientists, developers, prompt engineers. But what if the most important AI role in your organization requires zero technical expertise?

Enjoy this guest post from Eric Porres, Head of Global AI at Logitech. It’s a fantastic personal story of how one business leader got a much-needed turbo boost by augmenting his own intelligence with AI.

Behold the great AI measurement delusion: Organizations tracking usage metrics are missing the only thing that matters—impact.

More use isn't better use. Better use is better use.

Last week a CEO asked me the same question I hear from every executive: 'How do I get my team to use AI?'

My answer shocked him.

In the AI age, love is more important than ever. Because now anyone can generate “good enough” solutions with a few prompts. But people want more than good enough. When average is free, only above-average passion will stand out.

Deeply practical guest post by former NCAA and NFL punter, now tech executive, Zoltán Meskó. I met Zoltán at Stanford’s annual Campbell Trophy Summit last summer, and he stayed in touch, telling me all the cool stuff he was trying - check out how AI is changing the way he works.

"I don't really have any pain points to automate," a CEO told me during an AI workshop last week. "I don't do repetitive work like other people in the company do."

Then he mentioned how he spends six hours manually editing every report his team sends him… I had to stop him right there.

There’s only one right answer to the question, “Did AI help with this?” The shift to an AI-first mindset isn't just about saving time. It's about recognizing a fundamental truth: AI isn't a tool you might want to use. It's an amplifier you'd be reckless not to use.

Learning to work with AI isn’t really a technical challenge. It’s a human behavior change effort. AI skill building is about far more than learning new tools. It’s about unlearning old ways of working.

AI is transforming industries. Designers are compressing month-long workflows into minutes. Scientists are using AI to condense years of research into days. But what about decades into minutes? Meet Adam. He doesn’t have a LinkedIn account. But in 45 minutes, he built an AI tool that'll save his organization thousands of days of work every year.

Growth mindset expert Diane Flynn shares insights and advice for a more experienced generation of workers who might feel somewhat hesitant to embrace the collaborative superpowers of GenAI.

Right now, in boardrooms and Slack channels across the globe, leaders are inadvertently creating a culture of AI shame. They're reinforcing the very hesitation they should be helping their teams overcome. It's time for an intervention.

One of the defining contributions the d.school is helping teams ask themselves, “What kind of thinking is appropriate, when?” We call such clarity being “Mindful of Process.” And it can seem like semantics until you realize we need to show up in different ways.

In the past year, I've witnessed a fascinating phenomenon across organizations embracing GenAI. Two "identical twins" in the AI race, similar in their approach to AI adoption -- engaged senior leadership, extensive training, numerous opportunities for AI integration -- whose outcomes couldn't be more different.

Most folks’ biggest mistake in collaborating with AI is expecting to get things perfect right out of the gate. But learning to use AI is just like any other motor skill: you’ve got to fall in order to create new neural pathways. Here, I share some insights on falling forward, productively.

Rather than waiting around for lightning to strike, take a more proactive approach. You can provoke your own imagination. One of the most effective, powerful, and fun tools we have created for such self-provocation missions is what we call “Analogous Exploration.”

It’s been 21 months since my book Ideaflow was published, and unexpectedly — catalyzed by the launch of ChatGPT just one month later — the period that many authors described as a victory-lap book tour was transformed into a front-row education in a thrilling new world, reshaping not just how I work, but how I think.