LinkedIn Founder Reid Hoffman and John Steinbeck might be wildly different characters, yet when it comes to sparking creativity, they both employ an unexpected hack.

How did Harvard’s B.F. Skinner became one of the most influential psychologists of all time? An eccentric nightly habit may shed fresh light on the answer.

B.F. Skinner’s strict working habits reveal not only how he became such a prodigious writer, but also how he became such an inventive researcher: he made the most of his nights!

It’s hard to imagine more different characters than LinkedIn Founder Reid Hoffman and John Steinbeck. And yet when it comes to sparking creativity, they share an unexpected hack.

An eccentric habit may shed light on how Harvard’s B.F. Skinner became one of the most influential psychologists of all time. He learned to value his midnight thoughts so much, he set a nightly alarm!