Methods of the Masters

A blog on the art & science of creative action.

Jeremy Utley Jeremy Utley

Let 1,000 Flowers Bloom

“‘You can't understand Google unless you know that both Larry and Sergey were Montessori kids,’ said Marissa Mayer. Valuing personal freedom to pursue interests explains a lot about Google.

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Jeremy Utley Jeremy Utley

Note What’s Funny

Imagination is particularly provoked by unexpected inputs. One tell-tale sign of a valuable surprise is, it makes you chuckle…

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Jeremy Utley Jeremy Utley

Set A Research Ambition

How does a scrappy start-up attract world-class talent? Steven Levy’s “In the Plex” shares how Google managed to attract the brightest computer scientists before it had 10 employees.

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Jeremy Utley Jeremy Utley

Give A Compliment

In the pursuit of creative excellence, it’s easy to forget that one of the simplest ways we can build our creative legacy is by encouraging others in their craft. A simple compliment has an amplifying effect.

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Jeremy Utley Jeremy Utley

Be Irresponsible

We all want to steward organizational resources responsibly. But sometimes, the problems we face aren’t clear, and neither are the solutions. In such cases, good stewardship requires divergent thinking, which often feels irresponsible.

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Jeremy Utley Jeremy Utley

Beware Scape Goats

Innovation leader: next time an organizational obstacle rears its ugly head, as yourself, “What’s the real problem I need to address?”

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Jeremy Utley Jeremy Utley

Reverse Your Assumptions

Assumptions make us blind to many innovative possibilities, and yet the problem is, it’s almost impossible to identify our own blinders! I say “almost” because of this tool…

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Jeremy Utley Jeremy Utley

Leverage Analogies

When we ask alumni about the most transformative tools they learned under our tutelage, they regularly mention this. Here’s a brief description of one of the most powerful tools we teach.

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Jeremy Utley Jeremy Utley

Sharpen Your Axe

A product manager at Google told me about a bold move the organization made to create the space folks needed to learn. It inspired me to take a similar step in my own practice.

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Jeremy Utley Jeremy Utley

Take A Micro Nap

Innovators from Edison to Einstein to Frank Lloyd Wright to Salvador Dalí have historically leveraged a strategic tool I’ve been long reluctant to wield… until now!

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Guest User Guest User

Slow Down to Speed Up

Lorraine Sarayeldin, Founder and CEO of PomPom Paddock, shares three favorite tricks to accelerate her ideation process by seeking inspiration from the world outside of the office.

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Jeremy Utley Jeremy Utley

Fight the Need for Closure

There’s a reason most brainstorms fail to deliver: it’s legitimately painful to admit we don’t know the answer. The good news is, there are simple ways to hack this deep-seated faulty psychological bias.

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Jeremy Utley Jeremy Utley

Craft Constructive Context

Want to know the single-greatest factor that determines the success of a professional learning experience? It has much less to do with the learner, or the curriculum, than it does the organization to which the learner returns.

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Jeremy Utley Jeremy Utley

Keep A Shrug List

Michelin’s innovation guru once told me, “Most of the time, the problem is the problem.” My own innovation practice has taught me that my biggest problem is, I’m not sure what my problem is. Here’s a fantastic trick to fuel ideation.

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Jeremy Utley Jeremy Utley

Keep A Bug List

David Kelley advises his students to make a practice that’s been taught at Stanford for decades. It’s the same thing Seinfeld does, and it’s a simple technique anyone wanting to do some breakthrough thinking can employ.

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Jeremy Utley Jeremy Utley

Expect Opposition

There’s not nearly enough airspace afforded the opposition that innovation faces inside of established organizations. While folks generally acknowledge that “the organizational antibodies attack” when they try to do something new, yet few are prepared to face resistance to their new ideas.

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Jeremy Utley Jeremy Utley

Block Time To Think

Lin-Manuel Miranda shares a key insight from the process of writing Hamilton. His experience resonates with countless other innovators: make time to think.

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Jeremy Utley Jeremy Utley

Make Experiments Cheaper

One of the prime directives of an innovation leader is to make experiments cheaper to run. Sometimes this has to do with technology; but often, it has to do with the institutional norms driving would-be-innovators’ assumptions and expectations.

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Jeremy Utley Jeremy Utley

Celebrate!

The counter-cultural practices of Google X, Amazon, and 3M demonstrate that public celebration reinforces organizational values, especially when those values run contrary to conventional business rules.

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Jeremy Utley Jeremy Utley

Legitimize Learning

The single-most enjoyable hour of work each week is the hour I deliberately shed the “teacher’s” cap and put on the student’s. Instead of showing up to talk, I show up to listen. But boy does it take intention to protect that time.

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